Print marketing strategies can include any number of printed pieces. One company may lean on brochures and branded pens to build brand awareness. Another may rely on catalogs and branded polos to get the job done. And while these are great assets to promote your business, production of these items can be difficult to navigate. Researching and selecting one vendor for apparel, one for promo, and another for ink-on-paper can be frustrating and time consuming. Fortunately, a new breed of printer, known as a Print Marketing Company has emerged and tailored their production capabilities and expertise to meet the complete needs of today’s print marketing strategies.
As the name implies, Print Marketing Companies provide production services for anything print related. Let me give you some examples that show just how wide ranging their services are:
A true Print Marketing Company can Produce all of the following:
Traditional Printed Marketing Material – Custom Brochures, Catalogs, Folders, etc.
Corporate Apparel – Company Branded Polos, T’s, Caps, etc.
Product Packaging – Custom Corrugated Boxes, Folding Cartons, etc.
Promotional Products – Company Branded Pens, Tumblers, Lip Balm, etc.
Direct Mail – Postcards, Custom Mailers, EDDM, etc.
Banners and Exhibits– Trade Show Signage, Pull-up Banners, Full Model Displays
Custom Labels – Wine, Liquor, Food, etc.
Wide Format – Retail Signage, Building Signage, Corporate Flags, etc.
Now, chances are that your print marketing material fits under one or several of these categories, and there you have the genius of the this model. One source for all of your printed material. Not only does it save you time and money, but it adds a level of consistency and confidence when you’re ready to go from print-ready file to tangible, engaging marketing pieces. After all, that’s the ultimate goal isn’t it? Marketing pieces that build positive brand awareness, drive sales, and aid in the growth of your company. So take control of your production needs and get in touch with a Print Marketing Company. It’s worth it!